We needed to engaged with wine lovers from all over the world.
We want to create a campaign that matches with wine lovers and their lifestyles. "The Journeys" is a wonderful group of postcards that tell different personal journeys that match with our 12 wine strains.
My role was as Creative Director thinking the ideas and working with the team from the start, creative directing the photoshoot from the agency perspective and working together with a group of art directors, videographers and the photographer along the process to finally published them.
Credits
Agency: Findasense
Creative Director: César Unda Granda
Videographer: Daniel Bailer
Creative: Wilson Gonzalez, Paloma Rodriguez, Maria Fernandez
Photographer: Fernando Mazelli
Art Directors: Andrea Hernando, Paloma Rodriguez
Creative Director: César Unda Granda
Videographer: Daniel Bailer
Creative: Wilson Gonzalez, Paloma Rodriguez, Maria Fernandez
Photographer: Fernando Mazelli
Art Directors: Andrea Hernando, Paloma Rodriguez
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